In case you blinked, we’re fast approaching the holiday season! Your busy schedule is about to be even more packed with work parties, family get-togethers, and other celebrations. It’s the most wonderful time of the year, but you’re wondering how to find the time to shop for meaningful gifts for all these special occasions. Before you jump at all the Black Friday and Cyber Monday deals, I encourage you to think about the small businesses and women-owned businesses you can support on Small Business Saturday this weekend, throughout the holiday shopping season, and beyond.

The holidays are the perfect time to spread cheer and give back to others. By shopping small, you are supporting the efforts and livelihood of a person, not an international brand. You are able to buy one of a kind items lovingly made with their creativity and skills instead of mass-produced products. When you walk into the store or contact customer service, you are very likely interacting with the owner herself. Your purchases make a difference — what was once an entrepreneur’s dream has transformed into a sustainable business and way of living because of your choice to shop with her.

Here at Wildernest, we help women launch their own businesses and are fortunate to know so many inspiring women who not only turned their dreams into reality, but are also passionate leaders and mentors helping other women be successful. We have built an amazing online community of Wild Women made up of these business owners and aspiring entrepreneurs. We’d like to introduce you to some of our female-founded businesses below and hope that you’ll consider supporting them and others like them during your holiday shopping.

Lux + Luca Jewelry Co

Lux + Luca is a lifestyle jewelry line for the unapologetic, modern woman. Their elevated minimalist designs are a little Joan Jett, a little Farrah Fawcett, and a lot of Badassery.

Meet the Owner, Cassandra Herzog

Cassandra Herzog of Lux + Luca Jewelry Co

“I started Lux + Luca four years ago after much success with my steampunk jewelry line, Broken Revolt. I wanted to design pieces that created empowerment and inspired confidence in women, allowing them to relate to the jewelry on a “real life” level. My snarky stamped line consists of “minimalist style” pieces with empowering and funny words and phrases. The second component to the line are stunning, art-like statement pieces using high quality 14k gold fill and sterling and semi precious gemstones.

Even though I lacked a “formal” background in design or fashion, I have always had an eye for style and relied on what I wasn’t seeing in the market to help map the vision of my jewelry line. I wanted bold, edgy designs that would pair well with feminine, elegant materials to create the perfect vibe.

fuck it wrap ringMy holiday gift suggestion is the 14k gold fill or sterling “Fuck it” wrap ring. For those of you who can’t get away with that, we also offer a sneaky “Fuck it” Morse Code cuff.”

Available at and nationwide in select stores
Get 15% off with purchase of $65 or more with code BIZBABE28

Eleve Intimates

Élevé Intimates offers sleepwear with support for women who have fuller bust lines with trim frames, for women in every stage of their “Breast Life”. The magical design fits all sizes between 32C-38H.

Meet the Owner, Sandra Mimran Smith

Sandra Mimran Smith of Eleve Intimates

“At age 14, I went from an A to a DDD. None of the girls in magazines looked like me. Training bras didn’t even come close to fitting. My mom, who was a seamstress, altered all my clothes for me. From her, I learned about the importance of fit and high quality sewing and materials.

I made Élevé for women like me. I wanted loungewear that a woman wears for herself – that feels good and looks good. No woman, young or old, should feel like they have to hide behind baggy sweatshirts, or wear underwires or sports bras to bed.

Eleve Intimates nightie with built in supportMy holiday gift suggestion is the Spark Nightie. It’s available in 3 colors and is great for the holidays as it will take you from sleeping to lounging with family and friends in style and confidence.”

Available at and in-store in Toronto
Get 25% off and free domestic shipping with code BOOSTUP

Gold Arrow Studios

Gold Arrow Studios is a boho inspired jewelry line that is affordable and transitional from daytime wear to an evening out with friends. They offer beautiful diffuser bracelets, natural stone necklaces, light weight earrings, and graphic studs.

Meet the Owner, Melissa Jackson

Melissa Jackson of Gold Arrow Studios

“I was a stay at home mom coming from the world of sales and found that I was losing my identity. I needed to create something that was my own that I could nurture and grow while raising my kids. I wanted to make jewelry pieces that were simple, transitional, and affordable.

My mom was a single parent and always worked so hard for us and gave us what she could with the limited funds available. Watching her work helped me develop the work ethic that I have to this day. I created my business not only for myself and women like me, but I also hope to get to a point where I can give a portion to different charities.

essential oil diffusing braceletMy holiday gift suggestion is an essential oil bracelet. Essential oils are really popular right now. If someone is into oils and wants the ability to diffuse on the go, it’s the perfect accessory. My favorite is the Balance bracelet that has pretty light pink and grey Zebra jasper with unique oblong lava stones.”

Available at
Get $1 shipping on all orders in the US (excluding Hawaii and Alaska)


andrea kalan

Digital Marketing Director

Tampa, Florida USA

Living by the mantra, “Do no harm, but take no shit,” Andrea believes that everyone deserves a fair shot at happiness. She brings her advocacy, desire to connect with clients on a personal level, and 10 years in digital marketing to help women pursue their dreams and define their own success.In building Wildernest, she’s created the lifestyle she needs to be her most full, creative self and has found the power to use her voice to help other women do the same.

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