about wildernest

Our mission is to help your wildest ideas become an even wilder reality. We built Wildernest from our passion, expertise, and years of experience so that you can have the tools, guidance, confidence, and pluck to show the world what you’ve got in that gorgeous, brilliant brain of yours.

choose your own adventure

When you decide to follow your dreams into the wilderness, you’re doing more than starting a business. You’re becoming the boss of your own life. You finally get to live by your rules and design your days to fit your needs. Feel like Fridays should be Optional rather than just Casual? Want time to actually brush your hair in between getting the kids on the bus and running out the door? Sweat too much to be comfortable in a button down? Girl, we feel you! But guess what, it’s all up to you now!

“The wilderness is where all the creatives and prophets and system-buckers and risk-takers have always lived, and it’s stunningly vibrant. The walk out there is hard, but the authenticity out there is life.”

Jen Hatmaker, Braving the Wilderness

Your friends and family might think you’re crazy. That’s ok, let them! You may be faced with fear, indecision, and loneliness. Well, duh (but it’s only temporary, we promise)! Your significant other might get sick of you accidentally referring to them as your assistant. Yeah, that’s fair! Where you once had a perfectly manicured yard with a white picket fence, now you have a dark, untamed wilderness full of bugs and plants that will probably make you itchy.

But just wait, once you take that first step, and then the next, and then another, you’ll get comfortable enough to finally look up to see you’re living in a beautiful, vibrant world overflowing with opportunity, support, and possibility.

We know it’s scary, but don’t worry, you won’t be in the wilderness alone. You’ll be joining all of the other women who choose to brave the unknown.

The Wildernest Women are right here on the edge of the forest, waiting to welcome and guide you into your wild new world.

“Belonging so fully to yourself that you’re willing to stand alone is a wilderness — an untamed, unpredictable place of solitude and searching. It is a place as dangerous as it is breathtaking, a place as sought after as it is feared. The wilderness can often feel unholy because we can’t control it, or what people think about our choice of whether to venture into that vastness or not. But it turns out to be the place of true belonging, and it’s the bravest and most sacred place you will ever stand.

-Brene Brown, Braving the Wilderness

what’s in a name?

When you venture into this new, unknown territory of owning your own business you leave behind the world as you know it and enter the wilderness. It might look intimidating and scary from the outside, but once you take that first step you’ll realize it’s more than a dark forest; you’ll quickly see you’ve just entered a whole new world teeming with life and other women just like you who have embraced their fear and the unknown to pursue their wildest dreams.

We are the others.

We are the birds that have made our homes among the branches of the tallest trees. We watch over the wilderness and make sure that no one who enters feels alone or lost. We see this beautiful, wild world from the treetops and are here to guide you through the unknown.

So welcome to our nest – Wildernest.

The Wildernest Method

Your business is a precious little egg that needs to be cradled by a strong, supportive nest, incubated, hatched, then sent soaring out into the world. Our methodology guides you step-by-step through the four stages of building the life-changing (and WORLD-changing!) business that you’ve been daydreaming about on your lunch breaks for who-knows-how-long.

stage 1


Gather twigs of information, leaves of inspiration, and some fuzzy lint balls of motivation to build a strong but cozy nest in which to incubate your beautiful idea egg.

stage 2


Sit your perfectly-sized bird butt on your egg and develop the fluffy, capable business chick inside. With a unique voice and visual identity, your biz will be the chick on the web.

stage 3


Baby bird is ready to break through that shell, show off all her beautiful feathers, strap on a pair of super-chic bird goggles, and take those strong little wings on their maiden voyage.

stage 4


Your biz is flying! Now it’s time to take it even higher and elevate your brand’s presence with Wildernest’s advanced, rocketship-level marketing and graphic design.


the wildernest team

Our all female team has an eclectic and invaluable set of backgrounds, skills, and experiences that have led us to follow the siren song of the wilderness. Now we leverage our expertise (and our passion for building other women’s big dreams!) to guide you through your own unique and exhilarating journey into business ownership.

meet the flock
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